CMO, startup advisor & community builder.
Hi! I’m Kathleen Booth - a challenger-minded CMO who fuses brand authority, precision demand orchestration and community-powered GTM to transform early momentum into market-leading scale.
Work with me
SPEAKER
I translate complex GTM, brand, and community strategies into crisp, memorable narratives that leave audiences energized and equipped with actionable frameworks thanks to my mix of strategic rigor, data‑driven insight, and relatable authenticity.
STARTUP ADVISOR
Empathetic. Honest. Direct. Driven by a genuine desire to help you succeed, I’ll share what works and what doesn’t and I won’t pull any punches.
CMO
I lead AI‑first marketing teams that combine brand, demand generation, and community into an integrated growth engine built for the modern era of intelligent, customer‑centric GTM.
“Kathleen has a rare ability to connect brand strategy to business outcomes. She knows how to turn ideas into movements that people actually believe in. That instinct shaped Pavilion’s GTM2025 and Topline brands, both of which have become foundational to our growth strategy. She’s decisive, grounded, and always oriented toward progress.”
— Carly Pallis, SVP Member Experience, Pavilion (now SVP Growth & Operations, Graph8)
“Kathleen is an amazing marketer in the purest sense. She came into Attila and with very little direction revamped our entire public facing look and feel. Website, sales content, videos, blog, news, awards etc. She did it all. What did it do for the company? Results; brand awareness in the market and most important lead generation which resulted in strong partnerships and sales.”
— Gregg Smith, Founder & CEO, Attila Security
“Kathleen came to Tradeswell bringing with her a modern approach to marketing necessary for B2B SaaS. Everything from compelling content marketing to understanding Product Led Growth motions, she helped us evolve our marketing strategy to build brand awareness and educate customers on not just product features, but product benefits and values. She was able to think and execute both as a strategist and a practitioner, bolstered by her experience in building start ups and leveraging a close network of senior marketing executives that brought us partnerships across the ecommerce community.”
— Haley Ulloa, Co-Founder, Tradeswell